Continuous listening
Sentio for public swimming pools
The continuous conversation with your visitors, led by Sentio AI. Use it on its own or alongside your visitor research.
Sentio tells you not only how you score, but above all why. And keeps telling you.
Visitors open a link or QR code after the swim and speak or type for two minutes in their own language. Sentio AI asks smart follow-up questions and gets far more out of a conversation than a traditional survey.
You immediately see themes, sentiment and NPS on a live dashboard, fully traceable. Continuously, after every swim, without everyone having to take part every time.
How it works
From invitation to insight in three steps
Open
Your visitor scans a QR code at the ticket desk or in the changing room, clicks a link or taps an NFC tag. No app, no account.
Speak or type
About two minutes, in their own language. More than 50 languages supported, spoken or typed.
Understand
Answers, sentiment, themes and NPS appear live on your dashboard. You see trends per time of day, per activity, per target group and per period.
Why Sentio
What Sentio brings you
The why behind the figures
Numbers tell you how many visitors are satisfied. Sentio lets them tell you why, and helps your team decide what to follow up first.
A reach no questionnaire can match
Swimming pools serve a broad and diverse public. Sentio keeps the barrier low: spoken or typed, in 50+ languages. That way you also reach speakers of other languages, people with low literacy and visitors who do not write easily. For a public facility, that is one of the strongest arguments.
A conversation, not a questionnaire
Sentio asks open questions that follow up on what the visitor says. Click-to-answer questions such as NPS remain possible within the conversation. Themes can vary from one respondent to the next: brief for each individual, complete across everyone.
Sector benchmark
Your own conversations, set directly against the sector study
With Sentio, your pool does not start from scratch. Together with swimming pools, sector organisations and universities, Sento is building the largest dataset of visitor research for public swimming pools in Europe: more than 300 pools, more than 45,000 respondents. Every Sentio customer can query that dataset dynamically and set their own results against it.
This builds on the existing clusters and the anonymous benchmarking that Sento already uses. The benchmark only becomes visible once a minimum number of pools per cluster are taking part.
Trust
Every insight carries its sources
Sentio Proof is the traceability layer that turns AI analysis into a verifiable report. For an audience used to academically grounded research, this is the bridge between AI and reliability.
- Every insight carries its sources: click through from a conclusion to the underlying conversations.
- Figures are counted, not estimated.
- Quotes are verbatim or they do not exist. Sentio Proof verifies against the transcript.
- A human approves before publication.
Feedback and Signal
Sentio listens in two ways
Use them separately or together: the choice is yours.
You ask, the visitor tells you
Solicited feedback about the experience: one link, QR code or NFC tag, a short conversation with a few questions. From a quick questionnaire to a full conversation with Sentio AI, which asks follow-up questions. Negative trends or an urgent issue? You receive an instant alert, based on your own preferences.
The visitor reports, you act
Sentio Signal is another use of the same tool. You offer a reporting channel where visitors, for example at specific locations or times, can flag things that are not right: a slippery floor, a broken shower, an unsafe situation in the changing rooms, or simply a complaint or an idea, with a photo if that makes it clearer. Sentio interprets the report and links it to the right theme. You see it instantly and can act right away. Sentio Signal supports your organisation with intelligent notifications and automation.
You choose whether to use both or only Feedback.
Accessibility
Usable by everyone who visits your pool
Sentio is built with accessibility as its starting point. High contrast, visible keyboard focus, screen reader support, calm animations. Visitors can speak or type. Built according to WCAG 2.2 AA.
Privacy
Your data stays yours
Results and transcripts remain the property of your pool. The sector benchmark works exclusively on anonymised and aggregated data. No individual pool is identifiable.
Who this works for
Four firm promises for your pool
Decide
Make well-founded choices about your offer, opening hours and investments, based on what visitors themselves tell you.
Improve the experience
A continuous signal instead of a snapshot. Adjust course whenever needed.
Support your funding
A continuous stream of quotes and themes from visitors, counted and traceable. Strong material for funding proposals and annual reports.
Reach new visitor groups
Languages, speaking or typing: you also hear from the people you are missing today.
Frequently asked questions
Five questions, briefly answered
Can I use Sentio without the visitor research?
Yes. Sentio stands on its own. If you also take part in the visitor research, the two reinforce each other: the study provides the baseline and the sector benchmark, Sentio the continuous conversation.
Do visitors need an app or an account?
No. Sentio opens in the browser via a link, QR code or NFC tag. Two minutes is all it takes.
In which languages can visitors answer?
More than 50 languages, spoken or typed.
What does Sentio cost?
Pricing on request, depending on the size of your pool and the expected volume. No hidden costs. Request a quotation via the contact page.
Can we compare our results with other pools?
Yes, anonymised and aggregated. You see how the sector moves, never how an individual pool scores.
Getting started
Ready to start the conversation?
Sento already works with more than 300 public swimming pools. Request a demo and we will show you what Sentio would look like for your pool.